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LifeChanger Podcast | How to Grow Your Fitness Business


Mar 19, 2018

Hey coach! Welcome back to the LifeChanger Podcast. Today we are talking about an exciting topic, one that I think you’ll find a lot of value in! We are going to discuss how to use networking and in person interactions to gain new coaching clients for your online business! In this episode Sterling talks about the following:

  • Using both in personal and online elements to build your coaching business.
  • Sterling’s strategy to generate high ticket clients on the regular.
  • The strategy of connection. Connection isn’t only by accident, it’s by intention.
  • The energetic exchange of in person interactions.

Sterling suggest that you go to events with other entrepreneurs for business networking but also go to personal development events. At personal development events, the other attendees have already spent money on change in their life, so why not spend also with you?  

What to do at the events to get noticed and start conversations.

  • Be visible! Visibility = Profitability
  • Don’t wait for conversations to happen, initiate them!
  • What to say - creating valuable conversations
  • If you want to be interesting, be interested.
  • Name your coaching program - that with a name takes on an identity.
  • Share your story and inspiration.
  • Be passionate, have good energy, be focused, and present.
  • Don’t just give out business cards, actually schedule something with them!

Sterling breaks down what each of his key points for meeting new clients at live-events looks like. Walking you through the best way to stand out, gain new clients, and make the most of a successful networking event.

Things Mentioned In This Episode:

Sterling's Instagram

Tony Robbins - Unleash the Power Within Event

Lewis Howes - Summit of Greatness Event

Christian Mickelsen Live Events

Links to resources:

Sterling Griffin's Website

The LifeChanger Academy